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Ever feel like you’re shouting (or posting) about your amazing product into the void? Trust me, I’ve been there. After nearly two decades bringing products to market (and yes, some epic fails along the way), I’ve learned that success isn’t about shouting louder—it’s about knowing exactly who you’re talking to. Here’s a truth bomb: Most […]
November 19, 2025
Last month, I found myself at a local concert—a dad band that had the perfect playlist for a packed bar full of Gen Xers (The Joker by Steve Miller Band nearly brought down the house!) —catching up with friends who’ve dedicated their careers to civil service and mission-driven work. As we talked, a sobering pattern […]
November 18, 2025
Go-to-market strategy, or GTM strategy, is a term that’s used in the business world that sometimes means different things to different people. Today, I’m going to break it down in simple terms. If you have a good (think tangible goods like crafts, software, books, etc.) or a service (think coaching, consulting, organizing, etc.) that you […]
November 14, 2025
This week, I’m excited to share how I’m teaming up with AI to Hack the Parenting Hustle with AI-powered learning assistant, Khanmigo. I’ve always known I wanted to be a mom—no question. Back when I was a teacher, long before kids entered the picture, I’d daydream about helping my future kids with schoolwork. I pictured […]
November 13, 2025
This week, I’m excited to share how I’ve been teaming up with AI like a marketer, to help hack the work hustle through time saving prompts and use cases in my guide Partner With AI Like a Marketer. Nearly two years since AI tools like GPTs hit the mainstream, I’m still finding fresh ways to […]
November 12, 2025
